To do business in an online world you have got to have thick skin| Why entrepreneurs need thick skin
- Isi Imafidon
- Sep 4, 2022
- 1 min read
To do business in an online world you have got to have thick skin.
These days a brand can easily be discredited by a single tweet!
Because with social media there is freedom of speech and texts.
Sometimes these reviews might be untrue but it can either take a company forward if it completely creates a drawback.
Why you should pay attention to feedbacks online:
Research shows that from every one customer that complains, about 30 others remain silent, hence it is important that a brand pays attention internally and externally to reviews.
After properly checking and realizing that a review wasn’t true, you can choose to reply privately or publicly; publicly just so others who are possibly waiting to see your response will see it, and see your brand as one that cares.
But in a situation where the brand was only bad names but no reason was given, you can choose to completely ignore publicly and read h out privately.
The best way to deal with feedback is to be objective rather than defensive.
Feedbacks are very important tools for your business wether or not you appreciate it, but I advice you do.
Will you be needing an expert to handle online criticism ?
Contact us today
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